Welcome to the Marketing Strategies Blog! Below you'll find helpful tips and advice on developing and implementing successful marketing strategies. My goal is to help make marketing strategy easy to understand and easy to implement.
Download the marketing strategy book: "The Easy 7-Step Marketing Strategy Process - How to Maximize Business Results from Your Marketing Efforts".
Writing a case study is one of the best marketing communication strategies to describe the benefits of your product to target customers.
In a Forbes article this week, Scott Douglas Clary wrote about three of the most innovative marketing strategies to pursue in 2019:
For more suggestions about planning the best marketing strategies for your business, keep reading below for 9 easy steps to plan your marketing strategy.
100 marketing tips for your small or medium business - choose from these easy-to-do ideas to promote your firm, product or service.
Here are some recommended SWOT template examples. Understand your business’s Strengths, Weaknesses, Opportunities and Threats by doing a SWOT analysis.
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Your marketing communication plan is how you communicate your marketing messages to your target customers. It is a part of your overall marketing plan. Use these tips for a strong marcom strategy.
Planning your B2B marketing strategy may be one of those to-do list items that you keep procrastinating. But you'll be happy to hear that there are some easy steps you can take to make sure your marketing decisions are more strategic and align with your business goals.
These eight marketing trends for small business in 2018 were published today in this article in Business2Community.com by Nikki Richard.
In summary, these are the important areas to focus on for 2018:
- Defining your brand,
- Getting social,
- Leverage livestream video,
- Personalize your communications,
- Partner with influencers in your market,
- Focus on content quality over quantity,
- Optimize for Google,
- Finally an oldy but goody: referral marketing is always a great strategy.
Planning your business to business marketing strategy is critically important to make sure your sales and marketing efforts are helping you meet your business goals.
Follow the 7 steps in the infographic below to get started optimizing your B2B marketing strategy!
Optimize your marketing strategy planning with these easy steps. This will help you write a marketing strategy that will drive sales and grow your business without costing a fortune.
Want to work hands-on with an expert to get your marketing plan right? Check out our marketing workshops to help you create or refine an effective, data-driven marketing plan.